It might sound complex to understand search engine optimization (SEO) immediately with word-of-mouth, but without performing search, new users will never land on your website/blog.
If any of your friends or neighbors recommends you a doctor or a medical service of a hospital to you in person, you might choose to go for the recommended doctor or hospital if you’re in need of the same. But if you’re new to a place and and unaware about a doctor or have no friend in the place, what would be your first choice to find a better service? Online.
Most of the digitally enabled users are looking for health information are looking on behalf of someone else(Ex: Parents,Friends..Etc). If the information is trusted,has high-quality and searchable,it is more likely to attract vast amount of digital users. That has some strong word-of-mouth potential.
To start with percentages today more than 58% of web users are turning to the Internet for advice on medical problems.
Having your hospital or healthcare service show up in organic search is a great way to have an extra edge with the competitors and make sure that you’re reaching out to the potential searchers(i.e patients).
But how can we make sure that your digital presence strong and stable?
If you’re truly finding a solution we would say:
A search engine optimization (SEO) for healthcare or hospitals is the best way to target potential patients, also it can help you to secure top position in search engine results pages (SERPs). With the growing internet population and usage of mobile & internet , hospital SEO is quickly becoming a must in today’s quick-paced, digitally enabled world.
Local SEO for hospitals
Implementing local search practices in your hospital or healthcare SEO strategy Implementing local search optimization practices for your hospital or healthcare SEO strategy can also quantify the results. Local SEO can help new & digitally enabled patients to find relevant treatment quickly for the location or area that they stay or wanted to search for. Your local SEO strategy should also include location based optimization and re-modification of an existing Google for business or places profile. This activity will help your business or local listing provide higher visibility in search.
For Example: If a patient is searching for hospitals in Bangalore with specific area like Bellandur, service like Orthopedics. It’s easy to be on top in search and get more conversions.
How can Medkumo help with your healthcare or hospital’s SEO?
At Medkumo ( A Terralogic Acquired Company), we understand that you work in a highly time sensitive environment & may not focus to plan SEO strategies or perform digital marketing activities by yourself. This is where we can assist you and help you focus on your work along with improved ROI with digital presence.
Our digitally skilled marketers are equipped with best tools & strategies to help you find the success that you’re looking for. We analyse & perform intense research of your competitor’s, current keyword positions and target audience,demographics before creating a digital strategy that aligns with your hospital or healthcare business objective.
For more : https://www.medkumo.com
For Business : +91-9036131399